Talk in the NASCAR garage area each fall revolves around who is driving for whom the following season.
It's no different in the waning days of 2001. But with a slumping economy, car owners say discussions this year about sponsorship have a greater sense of urgency.
"When you've got owners like Cal Wells and Andy Petree still looking for sponsors, that says a lot for the economy," said Mike Brown, general manager of Bill Davis Racing.
Petree has been looking for a sponsor for the No. 33 Chevrolet since the spring, when North Carolina-based Oakwood Homes announced it was leaving. The company pinned the decision on the slowing market.
"It's been one of the toughest years I have seen," Petree said. "The economy's in such a pinch that people are putting off decisions until later in the year."
Petree says Square D will remain the primary sponsor of Bobby Hamilton's No. 55 Chevrolet. But Oakwood and driver Joe Nemechek, who won Sunday in Rockingham, N.C., are gone.
Petree said he wanted to keep Nemechek in the car, but he let him go as the search for sponsors continued. No doubt, the car owner will spend a portion of his weekend in Homestead, Fla., continuing that chase as well as trying to win the Pennzoil 400.
Nemechek will drive next season for Travis Carter in the Kmart Ford. Jimmy Spencer is leaving that ride, reportedly to take a three-year deal with Chip Ganassi.
Meanwhile, Cingular Wireless, which sponsors one of Ganassi's Dodges, will jump to Richard Childress Racing. Cingular it will sponsor a third Winston Cup car for Childress.
That decision, however, had little to do with finances.
"Clearly we want to be in the winner's circle," said Cingular spokesman Clay Owen. "It does make good business sense for us."
Childress was the car owner for six of the late Dale Earnhardt's seven Winston Cup titles.
Despite NASCAR's immense popularity -- especially with sponsors who love cars that serve as billboards for their products -- financial backing is a problem that has grown even more critical in the wake of the terrorist attacks.
Oakwood is not the only sponsor hit by the economy. Others are shedding thousands of jobs, including Delphi Automotive, 11,500; Sara Lee, 8,400; Sprint, 7,500; Kodak, 6,000, and DuPont, 4,000.
Mark Melling, owner of Stacy Compton's Dodge, understands reservations sponsors have about laying off workers, then plunking down millions for racing. But young teams such as his need those deals to survive.
Longtime NASCAR sponsor Kodiak is leaving the team. Melling will field a car in February in the season-opening Daytona 500. After that, there is no guarantee his Dodge will be back on the track.
"We can't run a full schedule without a sponsor," Melling said. "We'd be limited. It's a very expensive sport."
Melling also is uncertain about a driver for 2001. Compton has been told that if he gets an offer before Melling lands a sponsor, he should take the ride. It's not a scenario either would have chosen.
"He's been tremendously loyal and supportive," Melling said of Compton. "We're just beginning to gel and we need that momentum."
Compton accepts the reality of the marketplace.
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