MINNEAPOLIS -- Those who break into a cold sweat at the mere thought of boarding an airplane now can work on conquering their fear of flying in the comfort of home.
Northwest Airlines and Broadview Media Inc. on Wednesday introduced a less expensive at-home version of Northwest's Wings $450 seminars for anxious passengers that are offered in Minneapolis, Detroit and Memphis.
''We made it available at home for people who can't make a weekend seminar. Now we can help anyone, anywhere,'' said Northwest spokeswoman Mary Beth Schubert.
The home video package also will be helpful for fearful people who must fly on short notice. ''We can overnight this home product to them,'' Schubert said.
Northwest's seminars are held about once a month at one of the Eagan-based carrier's hubs -- Minneapolis, Detroit or Memphis.
The $70 multimedia kit for home use contains a 40-minute video with information about pilot training, aircraft maintenance, adverse weather and air traffic control. The video details the sights and sounds associated with flying, and offers a variety of breathing and relaxation techniques to use when traveling.
The kit also contains a 30-minute audiotape with relaxation exercises, a handbook and a relaxation breathing tube, plus a $50 certificate good for travel on Northwest Airlines -- if the customer builds up the courage to fly.
''By creating a video version of Northwest's Wings program, we hope to reach the estimated 30 million to 50 million people in the U.S. alone who are afraid to fly,'' said Phil Staden, president and chief executive of Broadview Media.
''The 'Fearless Flying' program really captures the essence of the Wings class,'' said Liz Harrison, Wings program director. ''We've found it's a valuable tool to reinforce the program, and an effective self-help program for people who are afraid to fly but cannot take the class.''
During the intensive 2 1/2-day seminar, participants frequently visit flight simulators where pilots train and aircraft maintenance facilities, work one-on-one with aviation professionals and take a round-trip graduation flight.
The goal of the seminar, and now the video, is to teach participants as much as possible about how planes fly and provide resources, such as breathing techniques and mental distractions, to help them control the fear.
On the Net:
Brainerd Dispatch ©2013. All Rights Reserved.