Larson to kick off 100-year celebration | BrainerdDispatch.com | Brainerd, Minnesota

Larson to kick off 100-year celebration

Posted: August 17, 2012 - 8:25pm

LITTLE FALLS — Larson Boat Group, makers of Larson, Triumph and Striper boats, has announced they will kick off their 100-year celebration during the 2013 Dealer Meeting to be held in St. Cloud, Aug. 19-22, 2012.

“We are extremely excited to host our dealers, suppliers and community partners for this once-every-hundred-years event,” says Mike O’Connell, vice president and COO of Larson.

More than 50 boats will be on display at St. Cloud’s River’s Edge Convention Center, including seven vintage Larson models.

The meeting will begin with media day events on Sunday morning followed by a dealer reception Sunday evening. The 2013 Business Meeting will take place on Monday morning and the 2012 Dealer Awards on Monday evening. A 100-Year Community Birthday Bash will be held Tuesday evening. Boat demos, factory tours (including the patented VEC and Roplene processes) and business breakout sessions will take place throughout Monday and Tuesday.

“The factory team continues to build our future success on new products, and we will unveil 11 new models for 2013 at the meeting,” O’Connell says. “The Triumph Sportsman models and Larson’s new 20-foot FX fishing models, LSR sport models, and the all-new All-American will be on display.”

Since 2011, Larson has introduced 31 new models across its three brands.

“To succeed in any business, survive the challenges, enjoy the successes, and do it for 100 years is quite an accomplishment,” says Al Kuebelbeck, president of Larson. “We look forward to sharing our vision for the next 100 years with our dealers, prospective dealers, vendor partners and community leaders at what we think will be a once-in-a-lifetime dealer meeting event.”

Larson Boat Group designs, builds and markets 50 models of boats within three distinct brands: Larson, Triumph and Striper. The 100-year-old company sells its boats through dealers located throughout the United States, Canada and worldwide. Larson is a proponent of green manufacturing — Triumph is built with 100 percent recyclable Roplene, and many Larson and Striper models are made with VEC Technology that reduces styrene emissions by up to 90 percent.

Larson Boat Group is headquartered in Little Falls.